THE LOST BAR

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← The Aperitivo

Vin Mariani, Chéret, 1894

A dancer pours, and a shadow behind her drinks.

What

Chéret's 1894 poster for Vin Mariani, printed by Chaix (Ateliers Chéret).

Why

Vin Mariani was a tonic wine sold in pharmacies and cafés alike, and Chéret gave it his lightest figure.

Notice

A second woman, drawn in blue grey behind the dancer, raises her own glass, half there.

“The red of the lettering and the red of the wine are the same red.”

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 18x24" cleanly.

Size

Personalization (title-swap) is coming to this piece — join the house list to hear first.

$29.00

Provenance

Live mark — art history only
Artist
Jules Chéret
Printer
Chaix (Ateliers Chéret), Paris
Country
France
Format
Poster (affiche)
Piece published
Vin Mariani, affiche, 1894
Source
Bibliothèque nationale de France (Gallica) · BnF btv1b90152492
View the public source record ↗

Scan: Bibliothèque nationale de France, Gallica; public domain. Hosted on Wikimedia Commons.

Rights: CLEAR. Public domain — U.S. 95-year rule (piece published 1930 or earlier). Gated by the piece’s own publication year, never a brand’s founding year. Cleared by registry on 2026-11-01. Published 1894, before the 1930 cutoff; maker Chéret, Jules (1836-1932). Illustrateur; Commons reads Public domain with {{CC-Zero}} {{Cc-zero}} {{Gallica}} {{PD-US}} {{SDC-PD-US}}. BnF Gallica scan: BnF asks for a licence for commercial reuse of its reproductions; flag for legal sign-off (the house already sells seven Gallica scans). Live mark (Vin Mariani), flagged in drink.markStatus; nominative title only.

Vin Mariani is a live mark, still on shelves today. This piece is sold strictly as art history — not as marketing, endorsement, or affiliation.

A house of the Provenance family