THE LOST BAR

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Bière Grütli, Brasserie des Moulineaux, 1908

A Swiss shield on a field of yellow.

What

A poster for Bière Grütli of the Brasserie des Moulineaux, printed by Champenois in Paris in 1908; the BnF lists the maker as unidentified.

Why

The Grütli is the meadow where the Swiss Confederation was sworn, and the brewery borrowed its name and its cross.

Notice

An eagle spreads its wings over the white cross on red, and the red lettering is outlined in black on pure yellow.

“A Paris-region brewery sold under a Swiss flag.”

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 27x41" cleanly.

Size

Personalization (title-swap) is coming to this piece — join the house list to hear first.

$29.00

Provenance

The Lost — mark extinguished
Printer
F. Champenois, Paris
Country
France
Format
Poster (affiche)
Piece published
Bière Grütli. Brasserie des Moulineaux, affiche, 1908
Source
Bibliothèque nationale de France (Gallica) · BnF btv1b53205533z
View the public source record ↗

Scan: Bibliothèque nationale de France, Gallica; public domain. Hosted on Wikimedia Commons.

Rights: CLEAR. Public domain — U.S. 95-year rule (piece published 1930 or earlier). Gated by the piece’s own publication year, never a brand’s founding year. Cleared by registry on 2026-11-02. Published 1908, before the 1930 cutoff; maker unidentified; Commons reads Public domain with {{PD-France}} {{PD-Layout}} {{PD-US-expired}} {{PD-US-expired-text}} {{SDC-PD-US}}. BnF Gallica scan: BnF asks for a licence for commercial reuse of its reproductions; flag for legal sign-off (the house already sells Gallica scans). Mark status dead is the registrar's reading of an old mark; no trademark search was run, so confirm before launch.

This brand was gone from the market. Everything sold here is the art, not the drink.

A house of the Provenance family