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Rhum Charleston, Bordeaux, Jean d'Ylen, 1925

A dandy in yellow does the dance the rum is named for.

What

Jean d'Ylen's 1925 poster for Rhum Charleston of Bordeaux, printed by Vercasson.

Why

The rum took the name of the dance, and d'Ylen dressed his figure in a coat that swings like one.

Notice

The tall striped hat, the red cane, and the white star on the chest.

“A Bordeaux rum with a dance hall name.”

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 24x36" cleanly.

Size

Personalization (title-swap) is coming to this piece — join the house list to hear first.

$29.00

Provenance

The Lost — mark extinguished

Artist: Jean d'Ylen
Printer: Vercasson, Paris
Country: France
Format: Poster (affiche)
Piece published: Rhum Charleston Bordeaux, affiche, 1925
Source: Bibliothèque nationale de France (Gallica) · BnF btv1b9012782g

View the public source record ↗

Scan: Bibliothèque nationale de France, Gallica; public domain. Hosted on Wikimedia Commons.

Rights: CLEAR. Public domain — U.S. 95-year rule (piece published 1930 or earlier). Gated by the piece’s own publication year, never a brand’s founding year. Cleared by registry on 2026-11-01. Published 1925, before the 1930 cutoff; maker Ylen, Jean d' (1886-1938). Illustrateur; Commons reads Public domain with {{CC-Zero}} {{Cc-zero}} {{Gallica}} {{PD-US}} {{SDC-PD-US}}. BnF Gallica scan: BnF asks for a licence for commercial reuse of its reproductions; flag for legal sign-off (the house already sells seven Gallica scans). Mark status dead is the registrar's reading of an old mark; no trademark search was run, so confirm before launch.

This brand was gone from the market. Everything sold here is the art, not the drink.