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Asahi Beer, 1920s

A rising-sun label, sold for export from the start.

What

A Dai Nippon Brewery Company poster for Asahi lager, explicitly marketed as "specially brewed for export" — Japanese commercial art built for an international shelf from day one.

Why

Asahi is a live, major global beer brand today — sold here strictly as art history, flagged live, the same rule as every other currently-pouring mark in this house.

Notice

The export framing itself — this is advertising aimed outward, at a market beyond Japan, decades before "export lager" was a familiar category to Western drinkers.

“The label planned for the world before the world had noticed.”

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 11x17" cleanly.

Size

$29.00

Provenance

Live mark — art history only

Country: Japan
Format: Poster (affiche)
Piece published: Asahi Lager Beer — Dai Nippon Brewery Company poster, 1925
Source: Wikimedia Commons

View the public source record ↗

Rights: CLEAR. Public domain — U.S. 95-year rule (piece published 1930 or earlier). Gated by the piece’s own publication year, never a brand’s founding year. Cleared by registry on 2026-07-16. Dated only to "1920s" by the hosting record; 1925 used as a conservative mid-decade placement, comfortably inside the pre-1931 basis either way.

Asahi is a live mark, still on shelves today. This piece is sold strictly as art history — not as marketing, endorsement, or affiliation.