THE LOST BAR

Click to deep-zoom

← The Champagne Wall

Heidsieck & Co Monopole, Reims, 1912

Seven royal arms across the top, one word at the bottom.

What

A 1912 poster for Heidsieck & Co of Reims, founded 1785, under its successors Walbaum Goulden & Co, printed by Champenois in Paris.

Why

There is no figure at all. The sell is the row of coats of arms under the words Fournisseurs brevetés.

Notice

The house name is set in a looping script, and Monopole, the brand of the wine, is the only word in red.

“A letterhead blown up to poster size, and confident enough to need nothing else.”

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 11x17" cleanly.

Size

Personalization (title-swap) is coming to this piece — join the house list to hear first.

$29.00

Provenance

Live mark — art history only
Printer
Imp. Champenois, Paris
Country
France
Format
Poster (affiche)
Piece published
Heidsieck & Co, Maison fondée en 1785, Walbaum Goulden & Co Successeurs, Reims, affiche, 1912
Source
Bibliothèque nationale de France (Gallica) · BnF btv1b53185351b
View the public source record ↗

Scan: Bibliothèque nationale de France, Gallica; public domain. Hosted on Wikimedia Commons.

Rights: CLEAR. Public domain — U.S. 95-year rule (piece published 1930 or earlier). Gated by the piece’s own publication year, never a brand’s founding year. Cleared by registry on 2026-11-01. Published 1912, before the 1930 cutoff; maker Unknown authorUnknown author; Commons reads Public domain with {{CC-Zero}} {{Cc-zero}} {{Gallica}} {{PD-US}} {{SDC-PD-US}}. BnF Gallica scan: BnF asks for a licence for commercial reuse of its reproductions; flag for legal sign-off (the house already sells seven Gallica scans). Live mark (Heidsieck), flagged in drink.markStatus; nominative title only.

Heidsieck is a live mark, still on shelves today. This piece is sold strictly as art history — not as marketing, endorsement, or affiliation.

A house of the Provenance family