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Absinthe Rivoire, 1905

A future peace monument, hijacked to sell a drink.

What

A satirical vision of "the future monument to peace" — grand allegorical architecture — repurposed as the sales pitch for Absinthe Rivoire, printed by Vercasson.

Why

The bans of the 1910s closed this house along with the rest of the category. The joke about a lasting monument turned out to be the whole point: nothing about this business lasted.

Notice

Auzolle's confident, almost architectural line work — poster design borrowing the visual authority of a public monument to sell a bottle.

“The monument to peace was never built. The poster survived instead.”

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 40x60" cleanly.

Size

Personalization (title-swap) is coming to this piece — join the house list to hear first.

$29.00

Provenance

The Lost — mark extinguished

Artist: Marcellin Auzolle
Printer: Vercasson (lith. L. Weyl)
Country: France
Format: Poster (affiche)
Piece published: Le futur monument de la paix. Absinthe Rivoire — advertising poster, 1905
Source: Bibliothèque nationale de France (Gallica)

View the public source record ↗

Scan: Bibliothèque nationale de France, via Gallica, hosted on Wikimedia Commons.

Rights: CLEAR. Public domain — U.S. 95-year rule (piece published 1930 or earlier). Gated by the piece’s own publication year, never a brand’s founding year. Cleared by registry on 2026-07-16.

Rivoire was extinguished by the absinthe bans of the 1910s. Everything sold here is the art, not the drink.